Driving Awareness, Footfalls & Online Sales for a Gourmet Pizza Brand
We executed a multi-channel marketing strategy to enhance Tossin's brand presence, increase outlet footfalls, and boost online sales from its website and app.
- Industry: F&B
- Sub-Industry: Gourmet Pizza
- Campaign Type: Awareness, Outlet Footfalls, Retention & Online Sales
- Target Audience: Urban professionals, college students, young families, and food enthusiasts looking for premium pizza experiences
- Markets: India
Annual Budget : 30 Lacs
Cost Per Customer Acquisition : 400 - 600 (estimated)
Average Order Value : Between 1,200 - 1,800 (estimated)
ROAS : 4X (Revenue of 1.2 Cr. from 30 Lacs ad spend)
Key Outcomes:
- Increased brand awareness and footfalls across multiple outlets.
- Reduced customer acquisition cost to 400 - 600, driving more in-store visits.
- Boosted repeat orders by 35% through retention campaigns.
- Strengthened online sales via hyper-local targeting and WhatsApp remarketing.
- Achieved 4X ROAS, generating 1.2 Cr. in revenue from 30 Lacs ad spend.
OUR PHILOSOPHY
Less Talk, More Impact
At The ROI Bee, we don't chase trends - we create strategies that stand the test of time. Our goal is simple: Make every marketing move count.