Elevating Luxury Flower Sales Through Performance Marketing
We implemented a high-impact digital marketing strategy for Fiorella, boosting brand awareness, retention, and online sales, with exceptional results during peak occasions.
- Industry: Flowers
- Sub-Industry: Luxury Flowers
- Campaign Type: Awareness, Retention & Online Sales
- Target Audience: High-net-worth individuals, corporate clients, gifting enthusiasts, event planners, and luxury lifestyle consumers
- Markets: India
Annual Budget : 30 Lacs
Cost Per Customer Acquisition : 700
Average Order Value : 3,500 - 5,000
ROAS : 10X (Revenue of 3 Cr. from 30 Lacs ad spend)
Key Outcomes:
- Increased brand presence and engagement in the luxury flower segment.
- Reduced customer acquisition cost to 700, maximizing returns.
- Achieved a record-breaking 1 Cr. in sales on Valentine's Day with just 4 Lacs ad spend.
- Strengthened online sales via high-converting festive and gifting campaigns.
- Achieved 10X ROAS, generating 3 Cr. in revenue from 30 Lacs ad spend.
OUR PHILOSOPHY
Less Talk, More Impact
At The ROI Bee, we don't chase trends - we create strategies that stand the test of time. Our goal is simple: Make every marketing move count.
